Media
Services
RADIO
Radio is the "up to the minute" medium. Less expensive to produce,
businesses can afford to spend more of their budget to actually
reach the target audience. Frequency is necessary in radio broadcast
because your message must first break through the clutter of music,
news and other advertisers. Then the audience must mentally picture
the product, decide that they need it - and then purchase it.
This usually will occur only after the audience has heard your
message 5x. It is less expensive to achieve a 5x reach radio than
with any other medium.
If the budget allows it is always more desirous to use two mediums
to advertise.
The Media Source team has 67 years of combined experience in
planning, negotiating, and buying media in markets from the East
coast to the West coast. We welcome the opportunity to visit with
you or answer any of your questions. Simply call us on the telephone
at 316-945-9455, or email us.
OUR SERVICES ARE AT NO CHARGE TO YOU
The Media Source, Inc. is a recognized media buying service;
thus qualifying for agency commission that is paid by the different
mediums. There really is such a thing as a "free lunch." Contact
us. We love to discuss our success stories with you, over lunch
- our treat. We consider it an honor to share our expertise with
you.
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